GAFA Painting and Drawing Degree Show 2024
绘画艺术学院毕业季2024Commissioned once again to design the main visual identity for the School of Painting Arts' graduation season, we addressed the challenge of the exhibition's dispersed layout by developing a coherent color system. Implementing a grid-based conceptual framework, we assigned distinct color schemes to each subdivided exhibition sector, utilizing chromatic grid modules as wayfinding markers. This systematic approach ensured immediate spatial recognition throughout the gallery venue. The visual system was consistently applied across all promotional materials, including the exhibition posters, maintaining institutional coherence while accommodating spatial fragmentation.
Time:
2024.06.
Client:
GAFA School of Painting and Drawing
Category:
Poster
Visual Identity
Designer:
Wang Changqiao
王昶乔
Motion Designer:
Wang Changqiao
王昶乔
Photographer:
Ling Ruitong
林睿桐
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